B2B Marketing Executive Joins Leadership Team of Assistive Listening Pioneer
Eden Prairie, MN – Williams AV, the leader in assisted listening and video communications, announced the hiring of Nancy Crowe as Director of Marketing. Crowe, a business-to-business marketing leader, has a proven track record of strategic leadership and execution.
Crowe joins the company's leadership team, bringing over two decades of experience in the technology, manufacturing, and services industries. In addition, she brings a wealth of experience in digital marketing, communications, brand management, and demand generation and will lead the company's global marketing initiatives.
"We are excited to have Nancy join our leadership team as we continue to broaden our offerings," said Brad Kautzer, President of Williams AV. "Her diverse experience, and success building brands while driving growth with channel partnerships makes her a natural addition to our team." As a member of the management team, she is responsible for defining and executing Williams's marketing and communications strategy to further propel the company forward during its next phase of growth.
Most recently, Crowe was the Senior Business Manager at Lifetouch, part of the Shutterfly family of brands, responsible for the business and future growth strategy for the company's multimillion-dollar school photography business line. Before that, she held marketing roles at industry-leading companies, including Honeywell, Entrust, Digi International, and TN Marketing. "I am excited to join Williams AV who has a history of industry "firsts" and an eye towards the evolution of how people communicate and engage with one another," Nancy Crowe says. "I look forward to telling the story of Williams AV's technology and how it helps people hear and understand written and spoken word."